Most individuals may consider spam to be good on a sandwich, but it won't be good on your inbox. Spam filter technology has come a long way, but mass marketers are doing their best to try to keep one step ahead of the technology. The latest technique to catch on is “search engine spam.”
Search engine spam” has a link to what looks like Google search results. The link actually bypasses the Google website and uses the site’s “I’m Feeling Lucky” feature to redirect a user to a website.
According to an MSNBC Blog by Bob Sullivan, this technique has been on the rise since the beginning of the year. The good news is that Google will soon issue a fix that will prevent the “I’m Feeling Lucky” technique from being deployed in the future.
This is yet another example of the constant battle between spammers, virus writers, online service providers, and security software publishers. Google will plug up this hole in its dam, but like most dams it will tend to leak over time and Google will have another hole to patch up.
At the end of the day, spammers are driven by the fact that spam is still an easy way to make money. When it no longer makes money, we will see the death of spam. Revenue as the result of spam has been reduced over the last few years, but not completely eliminated yet.
Vanessa Arellano Doctor
http://7seo.com
Subscribe to:
Post Comments (Atom)
0 comments:
Post a Comment